back to home

CaseComp 2020

We’re thrilled to announce the first of its kind, a virtual case competition. We’ll be welcoming up to 100 college students in groups of four to join us for an intense weekend of twists and turns as they parse an interesting case provided in partnership with United Airlines.

The teams will help United by providing strategic advice about all aspects of a special loyalty program targeting college students. The finalist teams will have the chance to present to a panel of United and other executives.

All presentations will be recorded and then provided to each participant in a way that allows them to easily share their work product with potential employers. There’s nothing like actual experience to demonstrate to employers that you can work creatively on a tight timeframe and get the job done!

Oh, and one more thing: the winning team will win 10,000 RMB. We hope you’ll join us for this exciting, one-of-a-kind opportunity! Learn more at

*Participation will be limited to the first 100 students.